- When you imagine what artificial intelligence (AI) ” looks like,” you might be thinking of a synthetic consciousness developed by humans, as many sci-fi movies portray.
- This is accomplished by using big data analytics, machine learning, and other processes to gain insight into your target audience.
- Whether you’re engaging in email marketing or providing customer support, AI eliminates much of the guesswork involved in customer interactions.
- In the world of digital marketing, AI can streamline and optimize marketing campaigns.
- These systems operate autonomously, placing the right kinds of ads in front of the right kinds of people based on complex algorithms and big data.
Read full article: forbes.com